Digital Marketing Specialist - Legal Job at TransPerfect, Princeton, NJ

K2JlNXIydFVuZU1PQUZTazRjUDVBaFNiU1E9PQ==
  • TransPerfect
  • Princeton, NJ

Job Description

TransPerfect:

TransPerfect’s Marketing & Communications team is looking for a full time Digital Marketing Specialist – Legal to oversee marketing, content creation, branding, communications, events, and sales support for the company’s rapidly growing gaming and media divisions

With over 6,000 worldwide employees, $850 million in annual revenues, and 100 global locations, TransPerfect is the world’s largest provider of language and technology solutions for global business.

Our media and gaming groups are specialized divisions with unique offerings and client requirements. Both are driven by a commitment to technology, to innovation, and to delivering audiences top-level entertainment experiences in any language.

The ideal candidate will have a minimum of 2-4 years of previous experience in a marketing role with a focus on content creation, project management, and digital strategy/execution.

Digital marketing in product is focused on defining digital strategy across web properties, planning and executing brand awareness and demand generation campaigns, and working with vertical leads to deploy industry/use-case specific campaigns for lead generation, nurturing, and qualification. The digital marketing specialist will inform strategy for content creation and SEO, and be responsible for the performance of organic and paid tactics. This specialist will also help create newsletters and other product-specific experiences that build trust and community for users.

Primary responsibilities will include:

  • Develop and optimize digital strategies to drive SQLs, with a laser focus on revenue impact
  • Paid and organic search – work with and assist in managing vendor partners and internal resources
  • Email strategy and execution – work collaboratively to build nurture campaigns and templates for sales enablement
  • Campaign content creation and execution – thinking and doing
  • Data-Driven Reporting – what good are results without sharing them clearly and concisely?
  • Lead and demand generation – bring in verifiable new leads
  • ABM – create, tune, and deploy successful programs
  • Social media – help ensure that it’s more than just for show
  • Globalize - oversee localization of campaigns and programs for other regions, countries, and markets
  • Analyze – Regularly review campaign performance, with an emphasis on SQL and revenue ROI

Requirements:

  • 2-4 years previous experience in a digital marketing role with strong preference for candidates experienced in a B2B or agency environment
  • Must be able to demonstrate quantifiable success in previous digital marketing efforts
  • Reliably works independently to complete tasks and asks for help from managers, peers, or other resources when appropriate
  • Ability to manage multiple concurrent strategies across different verticals and channels
  • High-level communication (written and verbal) skills in English
  • Ability to manage large and fluctuating workloads while maintaining agreed service levels and meeting deadlines
  • Travel – 10%

Job Tags

Full time, Worldwide,

Similar Jobs

Allied Universal®

Security Officer - CCTV Monitor Job at Allied Universal®

 ...comprehensive benefits for most full-time positions, including medical, dental, and vision coverage, life insurance, a retirement...  ...Indoor/Outdoor); Computer Skills Required as Position is CCTV Monitoring 2:00PM-10:00PM Saturday/Sunday/Monday *Site Requires Valid... 

Geisinger

Helicopter Line Pilot Job at Geisinger

 ...eight SPIFR EC145s and one BK117C1. A $25,000 signing bonus for pilots (3yr. commitment). A very competitive salary and benefit...  ...related work experience preferred. Certifications include Certified Airline Transport Pilot, Helicopter Instrument Training License (IFR),... 

Hillcrest Hospital South

Monitor Tech Job at Hillcrest Hospital South

 ...Overview Join our team as a day shift, full-time, Monitor Tech in Tulsa, OK. Why Join Us? Thrive in a People-First Environment and Make Healthcare Better Make Healthcare Better: We use advanced technology to support our team and enhance patient care... 

Quantam

Quality Assurance Tester (Remote) Job at Quantam

 ...health benefits, paid time off, and a 401(k) plan. We are currently seeking a Quality Assurance Tester. This positions work schedule is three days onsite in East Hartford, CT and two days remote. A fully remote work schedule is not an option. Project Description:... 

Galls LLC

Email Marketing Specialist (Remote) Job at Galls LLC

 ...providing the broadest selection of uniforms, equipment and solutions combined with great customer service.SUMMARYThe Email Marketing Specialist will be primarily responsible for setting up marketing campaigns in our email platform tool, testing and tracking the...